The CBS Inc. Value Added Selling module is designed
to increase the awareness of the Value Proposition in the sales process
and significantly improve sales performance. Only too often, lost
sales are attributed to pricing when studies indicate less than
seventeen percent of buyers purchase based on price.
So what's Value Added Selling? Value Added
Selling is the process of understanding the value your products and
services. Applying this knowledge to increase sale performance
through identifying and supporting customer value requirements.
Our customized seminar identifies your company's
existing Value Proposition, determines competitive market positioning
and provides valuable sales process tools for further skills
development.